Facebook Launches YouTube Competitor 'Watch'

Watch! Facebook's video platform similar to youtube going to compete with YouTube video platform. Earlier today, Facebook introduced its...

Watch! Facebook's video platform similar to youtube going to compete with YouTube video platform. Earlier today, Facebook introduced its new video platform, Watch. Over the past few years, Facebook was in a real competition with YouTube, yet the Google's platform still ahead. 

The new Watch platform of the social network to watch shows, and apparently is trying to compete with YouTube.

Facebook Launches YouTube Competitor 'Watch'
  When you visit Facebook, the intention of Mark Zuckerberg is that you never have to leave the social network to interact or entertain yourself with images and video. But there are still many reasons to visit other services, and that is especially the case with the video. So this week Facebook launched Watch.

Watch is Facebook's new platform to watch shows on desktop, mobile, or Facebook TV applications. These programs can be any type of videos, which form episodes and can be live or prerecorded. They can follow a topic or an argument, and there is a great emphasis on interaction as you observe, so comments and reactions form an essential part of Watch's experience.

To help Facebook users keep track of programs they like, there will be a follow-up list. And as you'd expect, Facebook intends to customize what you see based on what your friends are seeing, as well as what is most talked about and what is making people laugh more at a given time.

Facebook sees Watch as the way to offer a broad range of online content, which allows celebrities to create their own series and broadcast live video, and even major sports broadcasts. Although not specifically mentioned, the fact that Facebook is emphasizing episodes and series suggests that Watch could become a destination for new commercial television shows.

Watch looks like Facebook's response to YouTube. It wants users to post original content, building followers, asking for feedback, sharing and generating feedback. Add to that live streaming, an open door for business partners, and plenty of potential for new advertising (creators can even monetize their shows through ads), and you actually have another YouTube, only this version requires an account of Facebook to access.

You Might Also Like

0 comments