The Four Ways To Grow Your Business
8:48 PMHow does a small company become successful. Taking risk is the core principle to grow your business and get succeed. Learning to improve the chance to grow successful business may lead you to more sales and revenue. What steps you should take to increase your products/service sales? How to grow your small business and become successful entrepreneur.
How to grow your small business
If you have a small business, there are only four ways to grow your business:
Sell more to customers, Sell more to each customer, Sell more frequently to each customer and Increase revenue margins.
How do we attract more customers to our business?
The easy answer is "through promotions and advertising", which is correct. However, you must consider a number of factors: how much will it cost you to attract each customer? How much money will that customer leave in your business every time they come? Are you going to get that customer to recommend you?
Have basic theory described in a very pleasant way in posts like this , and I would add that if you have a small business, you can not stop exploiting word of mouth through all the instruments you have on hand: make your customers talk about you, or put more properly, to show your brand in the same way that when businesses began to print their name on the bags delivered to customers.
In this post I want to help other much less academic way. In what situations can your customers talk about you? How can you facilitate the process?
How to grow your small business
Social networks and smartphones are of considerable assistance: enables your customers can mention you on Facebook or Twitter , add a photo of your product to your list of options or mention that have come into your business by foursquare.
How do we sell more to each customer?
"Selling is keeping an interesting conversation"
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People buy to fill a need and your business is no different. The more you know about your customer, your needs and how to fill it , the more you will sell . If your customer is hungry and fucks for the tortilla, you can sell tortilla; If you are preparing for the popular marathon, you will surely hear if you offer pasta or low-sugar desserts, rehydrated fruit or high magnesium nuts. The key is to know the need.
How to grow your small business
How do we sell more frequently to each customer?
The vast majority of restaurants in office areas have a daily menu, fast and cheap. Why? Because they know that most of their potential customers in that area have to eat somewhere, they are fair on time and have a similar budget, either by Good Menu cards, Tickets Restaurant, etc?
Following the example of the marathoner, if you offer an "athletic menu", or if you manage to serve faster so that they have more time to train, they will consider to appear by your local more frequently. If you have to drive to get to your business and it is difficult to park in the area, do you offer parking, preferably guarded?
We all have needs. Your job is to make your business the first choice in the minds of your customers to meet a particular need.
How do we increase revenue margins?
Enhance your most profitable and popular items. Study where they have the most impact.
How: Can you offer more value to your client? Can you offer the same service at a lower cost? If you have a restaurant where you have to pay for servers and local levels, do you promote your customers can collect their food and take it home without need to expand your local or cram more tables ?
How to grow your small business
Everything starts and ends in knowing the needs of your client!
Drop your opinion / advice to help us to establish more profitable business in targeted marketing section. We believe we can learn more about marketing from you. Write in the comments box on "How to grow your small business" to start a discussion.
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